Unveiling the future of B2B Commerce - Germany's first Commerce Cloud Group Meetup explores exciting innovations and upcoming trends

⏱ 5 min. read

Introduction

The B2B commerce landscape is evolving at a rapid pace, and Düsseldorf’s salesforce architect group took a bold step forward by hosting its first-ever commerce meetup.

Held at the brand-new salesfive office in Düsseldorf, the event was an incredible success, bringing together industry professionals, thought leaders, and even representatives from Salesforce. The evening was filled with enriching discussions, networking opportunities, and captivating presentations that shed light on the future of B2B commerce.

1️⃣ The Inaugural Event at salesfive’s Düsseldorf Office

The salesforce Architects Trailblazer Group meetup marked a significant milestone for both the community, salesfive and salesforce itself. Held at our state-of-the-art office in Dusseldorf, this event served as the perfect backdrop for the innovative ideas and conversations that were about to unfold. The attendees were welcomed into a modern, collaborative space that set the tone for an evening of exploration and growth.

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2️⃣ Networking with a Twist

While knowledge sharing was at the core of the meetup, attendees also had the opportunity to foster new connections and strengthen existing ones. The atmosphere was buzzing with excitement as architects, developers, and industry experts engaged in lively discussions, exchanged ideas, and built valuable professional relationships. Through casual conversations and interactive activities, attendees discovered the power of networking and its potential for driving future collaborations.

We had a great time during the break-out sessions, they were informative and lots of fun!

👉🏼 A sincere thank you goes out to Philipp Kasprowicz (Lead Commerce & Experience Cloud Competence Center @ Salesfive) and Jakub Santur (Regional Sales Director @ Salesforce) for their invaluable contribution in turning our ideas into a remarkable reality 🔥

3️⃣ Salesforce joins the Conversation

To make the event even more impactful, three distinguished representatives from Salesforce joined the architect group meetup. Their presence added immense value, as attendees had the chance to connect directly with individuals who possess in-depth knowledge of the B2B commerce landscape. The interaction with Salesforce experts opened doors to new insights, possibilities, and potential partnerships.

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4️⃣ Roadmap of B2B Commerce: Headless Architecture and Sneak Preview

One of the highlights of the evening was an enlightening presentation on the roadmap of B2B commerce. The audience was introduced to the concept of headless architecture, which enables businesses to decouple their front-end presentation layer from the back-end commerce functionality. This approach empowers companies with unparalleled flexibility, scalability, and customization options. Additionally, attendees were treated to an exclusive sneak preview of upcoming developments in B2B commerce, showcasing the cutting-edge advancements that will shape the industry’s future.

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Furthermore, industry expert Rene Kessler (Director Product Management, Commerce Cloud @ salesforce) introduced the audience to Commerce GPT, a revolutionary technology that leverages artificial intelligence to enhance customer experiences, automate processes, and optimize decision-making in the B2B commerce realm. The presentation sparked lively discussions and set the stage for further exploration into the potential of AI in transforming the industry.

5️⃣ Demo: B2B Commerce Checkout, SAP Integration, and Ticket Management with Service Cloud

The architect group meetup also provided a platform for hands-on experiences and practical demonstrations. I had the opportunity to provide attendees with a live demo of B2B commerce checkout, demonstrating the seamless integration with an ERP system and highlighting the remarkable benefits it brings to businesses, including enhanced efficiency, improved accuracy, and increased customer satisfaction. Moreover, the event touched upon the integration of a case management system with Service Cloud, highlighting the importance of streamlined customer support processes.

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Conclusion 💥

Düsseldorf’s first Architect Group Meetup was a big success, showing the great potential of B2B commerce and promoting collaboration among architects. The event marked the start of a new era, where professionals from different fields came together to discuss the future of B2B commerce, meet industry leaders, and learn about new technologies. With exciting advancements coming soon and a focus on innovation, the future of B2B commerce looks promising.

Photo Collection

Take a look at this collection of event photos that capture the essence and excitement of our gathering.

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